Deepbridge Capital investee company Afin Technologies (formerly SurveyMe), has acquired Entertainment - the Michigan-based promotional discounts company.

The deal will see the creation of a business fully focused on the North American couponing market providing new investment to what is seen as a traditional American pastime.

Deepbridge Capital has to date provided over £7m of funding to Afin Technologies via its Deepbridge Technology Growth Enterprise Investment Scheme (EIS) fund.