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21st January 2021 - 0 comments

PPC Protect launches report and raises £2m to fight google ad crime

PPC Protect has launched its annual Global PPC Click Fraud Report which examines over 1 billion ad clicks to uncover the sheer global impact fraudulent activity has on businesses of every size - accounting for between £14,000 and £700,000 per year lost to each business as fraud schemes and criminal gangs adapted and ramped up their efforts to defraud businesses of nearly £25billion1 lost through click fraud in 2020.

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