An innovative British start-up, Collective Equity, has launched the UK’s first equity pooling fund to give liquidity to founders who have their entire wealth tied up in the businesses they create. Founders and shareholders can invest up to 10% of their equity, instead of cash, into the fund and share in the success of other high-growth, vetted companies. When one or more of the Limited Partners in the fund has a liquidity event, such as an IPO or acquisition, everyone in the fund receives a share of the proceeds. This gives founders multiple opportunities to convert their equity into cash.