Maven Capital Partners and the Development Bank of Wales have confirmed a £3 million equity investment in Motokiki, Britain’s first truly independent vehicle tyre comparison website.

The investment of £1.5 million by each funder will support Motokiki’s drive to develop new strategic partners, and fund sales and marketing initiatives to raise awareness of the brand and grow its customer base.

Motokiki’s unique comparison engine will provide a whole of market solution, comparing the price of tyres from a large range of manufacturers and suppliers, providing consumers with an impartial comparison across a wide range of retailers. Existing UK websites that provide tyre pricing information, in practice only list prices based on their own stock.