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2nd July 2018

Mercia backed VirtTrade secures Formula 1 deal

Mercia Technologies investment, VirtTrade, has secured a partnership with Formula 1 to join its growing roster of digital initiatives, aimed at providing innovative new methods for fan engagement in the sport.

VirtTrade is a developer and publisher of digital trading cards and works with licensors to create high quality engagement apps for fans. The VirtTrade platform allows fans around the world to pursue their passions by collecting digital cards, making trades and competing in games.

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