Nous (to rhyme with ‘house’) a London-based fintech start-up, has raised a $9m seed financing round to build out its service that helps households get smart and stay vigilant as they navigate the imminent cost of living crisis. 

The company, founded in 2021 by a team of serial entrepreneurs headed by former venture capitalist and onefinestay founder & CEO Greg Marsh, has raised funds from a who’s who of angels, entrepreneurs and investors.