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15th October 2020

2020s vision: why this is the decade of augmented reality

Ed Stevenson, investment manger at SFC Capital looks at why investment and growth into the augmented reality sector will accelerate over the next decade.

After a stuttering start - which could in fact be traced all the way back to the development by cinematographer Morton Heilig in the mid-1950s of the Sensorama, an arcade-style theatre cabinet that used stereo speakers, a stereoscopic 3D display, fans, smell generators, and a vibrating chair to stimulate all the senses - augmented reality (AR) seems set finally to break through into the mainstream. The global market is projected to reach $149 billion by 2025, up from just $4.32 billion in 2017.

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