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16th November 2021

NVM backs customer data specialist with investment of £14.8 million

NVM Private Equity has invested £14.8 million into The Salocin Group to fund the acquisition of customer data specialist business, Edit, from its previous owners, Kin + Carta PLC.

This is the first transaction completed by The Salocin Group in support of their strategy to build a data powered marketing services group, focused on marketing technology, CRM, analytics, content development, and media optimisation.

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